Web Content Development Services
Our web content development services include the following:
SEO Web Content and Marketing Copy
Get custom web pages focused on your business. If you are planning a new website, or rebuilding an existing site, this service is for you.
You will get:
- Customized site outline: Before any writing begins, I prepare an outline based upon your keyword research. This tool is key to your web content development, and becomes the blueprint for all further web site content.
- A step-by-step guide that makes it easy for you provide me with essential information
about your business.
- Professional web content highly optimized for high search placement.
- Engaging copy targeted to your audience.
- Pages that create a marketing funnel that lead your visitors to your most wanted response.
- Newsletter issues if you need them after your site is up
- Need keywords? Get keyword research help at CannonFire Marketing.*
* We work seamlessly together - you will find CannonFire's support a clear advantage to your overall business.
Web Content Review
An in-depth content review reveals many things. Here is just a sampling of what we'll discover:
- What your pages are missing, and where they are strong.
- Are your meta tags properly written?
- Is your link anchor text written properly?
- Are your keywords used to your best advantage?
- Are your images optimized?
- Will your page achieve your Most Wanted Response?
I examine all critical web content evaluation criteria and prepare a detailed written report for you. We'll follow up with a phone consultation, and discuss a plan for future web content development.
Content Rewrite & SEO Editing
Get a content rewrite for your web pages. I will work with your existing content to turn it into keyword-rich optimized content. I often provide this service to clients who find the following to be true:
- Your web content development was done at various times by various people. The result is there is no genuine "voice" behind the writing that represents you.
- Your information is not poorly written, but it must be search engine optimized.
- The copy is not engaging your audience and not converting as it should.
- There is no direction or purpose in your navigation.
I can adjust and rewrite the words on your pages for better search engine placement and higher conversions.
(Highly recommended to have keyword research done first!)
PDF downloads, E-books, White Papers
Web content development doesn't just mean the words on your site pages. Use concise, informative how-to guides, problem solving reports, and eBook creation to convert web visitors to leads.
- You are an expert at what you do. I can take your knowledge and turn it
into a Guide, Handbook, Special Bulletin, Marketing Report, White Paper...
the list goes on.
- All can be downloaded as PDF files from your web site by your visitors to read, print out, even give to their friends and colleagues. (This begins the process called viral marketing.)
Let me convert what you know into PDF downloads that you can give away or even sell to your readers, as well as promotions for email campaigns and press releases.
(Tip: We'll use your keyword research to find what your visitors really want to read about.)
SEO Content Writing Coach
This option is for you only if you (or a designated staff writer) are prepared to commit vigorous time and effort to your project.
If you plan to have your web content development done in-house, I can coach your staff writer to write SEO content. I will provide the tools and guides they need. We will meet by phone and use email correspondence to get the job done smoothly and productively.
This is a good option if you have dedicated writing staff, and want to save on writing costs by creating your own site content in the future. Of course, prior keyword research is a must here.
PPC Ad Copy
My PPC ad writing service is grounded firmly in keyword research and understanding how PPC ad copy works. I will create customized text ads and web content development for landing pages for your Google AdWords ad campaigns.
Need someone to manage your PPC ad campaigns?
I recommend CannonFire Marketing pay per click management services. They make the entire process easy.
Contact me to discuss your web content development project.
The cost of a project and how long a job takes depends on many things. I will need certain information from you to be able to provide you with an accurate quote. Please review our web content checklist.
